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Using Autoresponders In Your Direct Sales BusinessAre you in a direct sales business and trying to figure out,
like me, how to streamline your systems so that you can spend
more of your precious business time working on income generating
activities?
Well, I'm here to tell you that there are some simple steps you
can take NOW to help your business for the long term and an
Autoresponder is one of those ways! An autoresponder is an
online program that takes a prewritten email message or series
of messages that you've created and sends it out automatically
when someone signs up either via email or a web form.
That sounds a whole lot more complicated than it really is. So
let me give you examples that might work in various aspects of
your direct sales business to help you see how easy this really
is:
Lead follow up and tracking. Do you advertise either online or
offline? With an autoresponder you can put an email address into
your advertisement and when one of your potential
customers/recruits emails you to find out more about your
company, they are automatically sent your initial packet of
information instantly. Take it one step further and you can even
put a different email address into each ad, making it easy to
track which ads are producing results.
Lead Generation. Do you have a coupon or e-book that you can
give away to potential new customers or recruits? Set it up in
your autoresponder and create a web form (all free with most
systems) that you can place in your blog or on your website.
Then just add a quick statement of "Request more information on
my business today and receive a free gift" sending interested
prospects to your autoresponder where the gift and the
information are sent to them automatically!
Downline newsletters. If you've built a team of distributors
under you, you'll want to stay in contact with them regularly.
An autoresponder can do that easily, first with a "welcome to my
team" email and then later as you broadcast your team newsletter
through the list.
Help your new consultants get off to a great start in their new
business with a series of email training messages geared toward
those days when they are waiting for their starter kit. It's a
great way to keep the enthusiasm high during those first days!
Is there a specific area in your direct sales business that
seems to generate the same questions from all the distributors
in your group? Set up another series of emails specific to that
business topic and set up your team members there as the
questions come in.
Leadership communication. As your direct sales business grows
you'll promote leaders from your team. Set up a series of emails
congratulating them on their promotion and encouraging them in
their new role as leader. Many people in direct sales have no
idea what it means to lead a team of their own and you can set
up a system to get them trained and equipped as well. and have
it work for you continually.
Customer newsletters. Stay in contact with your customers by
using an autoresponder series just like you do with your
downline. Have a welcome series for new customers to keep your
name and information in front of them.
Customer classes. Set up a series of emails that highlight a
product of the month from your product line, or an email class
on how to use some of your products.
Contests Set up a series of contest emails for either your
customer base or your downline. For instance, have a "scavenger
hunt" through your catalog and use the autoresponder system to
create the excitement over a series of days.
I'm guessing that most of you, unless you're brand new to direct
sales, have much of the information for many of the above ideas
already in your computer somewhere. With an autoresponder it's
just a matter of transferring that information into the system
where it can work for you, even when you're off doing other
things. Give it a try. Many autoresponders have a free trial
offer so you can check out how they work before you take the
plunge. but after just 6 months of using it with my own direct
sales business, I can tell you it's well worth every penny!
About the author:
Annette Yen is a home schooling mom in Direct Sales for over 20
years. Get a FREE trial autoresponder HERE at Aweber.com or
see how one works by emailing Annette for her free guide:
"Creating a Series of Email Trainings for your New Recruits" at
newrecruitguide@aweber.com
As an email marketer should you install autoresponder software on your own domain, or is it best to use a third-party service? The following article will help you answer this critical question for yourself.
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Read more...There's only one reason why people start an online business or why they get involved in affiliate marketing and that is purely for the purpose of making money. However, when one considers the vast amount of email correspondence which inevitably results from such a business, it can prove to be a huge challenge if you're operating without an autoresponder. An autoresponder is fundamental in saving you both time and money.
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Read more...Autoresponders are a great invention. They are something that helps the online business owner to save a lot of time and it lets the customer know when something important has taken place. Here are some of the common uses for autoresponders that business owners have found.
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